Mark Bradford, Camelot Lottery Solutions VP Product, recently spoke at the La Fleur's Retail e-Conference about the importance of mobile apps to the lottery industry. Mobile apps provide a digital experience to today's savvy consumers and are driving retail sales too.
The Illinois Lottery is celebrating another huge U.S. lottery jackpot win through its mobile app, after a Southern Illinois resident tapped their way to a $6,250,000 Lotto win recently.
Camelot Illinois' Digital Marketing Automation Manager, Kevin Ma, discusses how taking a data and intelligence-led approach allows lotteries to personalize their marketing to players.
Camelot Lottery Solutions is pleased to announce that David Kelly has been appointed as the new Chair of its Board.